Blog

The beverage industry is undergoing one of its biggest shifts in decades. For generations, the decision at a social occasion was relatively simple: beer, wine, liquor, soda, or water. Today, consumers have more choices than ever—and, more importantly, they are...

How Adults Consume THC Drinks Today The hemp beverage category has exploded over the past few years, with one in five consumers reporting they’ve tried a hemp product*.  But there's surprisingly little publicly available data about who is actually drinking...

Yes, You Can Still Buy Louie Louie in Texas If you've been following the latest hemp and THC news, you may be wondering: Are THC drinks still legal in Texas? The answer is yes — for compliant hemp-derived Delta-9 THC...

 ACT NOW Since launching Louie Louie in 2023, we have advocated for the responsible regulation of hemp beverages to ensure safety for our consumers and consistency for our retail, restaurant and bar partners.  We believe we finally have a solution,...

If you've seen recent headlines about federal action on hemp-derived THC products, you may be wondering what it means for your favorite hemp beverages—and whether Louie Louie is still legal. The short answer? Yes. Louie Louie is legal. Louie Louie...

The hospitality industry is built on long hours, hard work, and caring for others. Behind every great meal, perfectly poured drink, or unforgettable night out is a team of people who show up every day to create experiences for their...